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Adobe Analytics Business Practitioner AD0-E202 Exam
Adobe Analytics Business Practitioner AD0-E202 Exam is related to Adobe Certified Expert Certification. This exam validates the Candidate knowledge and skills of digital marketing, digital analytics, understands the business value of web technologies.
Who should take the AD0-E202 exam
AD0-E202 exam has been designed for the following Target Audience:
- Conversion/optimization specialists
- Data analysts
- Business analysts
- Web analysts
- Digital analysts
- Business consultants
- UI analysts
- Media/marketing analysts
- Digital marketers
- Product owners and managers
There is a minimum skill set required before appearing for AD0-E202 exam:
- Has at least one year of Adobe Analytics hands-on experience
- Has a basic understanding of how digital analytics is filtering/structuring data
- Understands how the technology works and understands a client's implementation (e.g. where the data sits, how it can be collected, how it is tracked) from a functional standpoint
- Has an awareness of the integration of Adobe Analytics with other Adobe solutions
- Helps clients understand how to extract/pull the information they want, and which are contextually relevant (e.g. help them define their business questions)
- Has 2 years' experience in digital analytics, typically has a marketing background or comes from a marketing role but can come from a variety of job roles, possesses an in-depth understanding of digital analytics metrics and dimensions, understands the business value of web technologies, can translate business requirements into metrics or KPIs, build and interpret reports, communicate results and can propose a course of action based on analysis of reports
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