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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

Question 1

What must you create in order for Responsys to be able to track clicks on links in a campaign?

A. Link Table
B. Link Hashmap
C. Insight Link Hashmap
D. Insight Link Report
E. Link List

Question 2

You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

A. {FIRST_NAME}
B. $ {FIRST_NAME}
C. {FIRST_NAME} $
D. $FIRST_NAME

Question 3

You are setting up an SFTP gateway to establish the connectionbetween the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)

A. Oracle must generate a public/private key pair for the client to establish the secure connection.
B. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
C. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
D. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the clientand the Responsys Platform.

Question 4

Your client's requirements state that they need to have more than one profile list in their account.
Which two statements are true about implementing this? (Choose two.)

A. If you have multiple profile lists, you must have separate programs, because allthe messaging events launched in a Responsys Program must refer to the same profile list.
B. Special configuration must be done to use different IP addresses to send campaigns to different lists in the account.
C. It is acceptable to have the same individual (email subscriber) in several profile lists, because a record with the same email address can exist in multiple lists with different RIID_'s.
D. The column to be used as the table's primary key must be named something different in each profile list.

Question 5

Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choosethree.)

A. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
B. Minimize complaints and bounces to establish a good reputation with each ISP.
C. Send carefully planned content to highly engaged recipients.
D. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
E. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.

Solutions: