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Marketing Cloud Administrator Certification Exam topics are as follow
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Marketing Cloud Administrator exam dumps will include the following topics:
- Setup: 38%
- Subscriber Data Management: 18%
- Channel Management: 16%
- Maintenance: 15%
- Digital Marketing Proficiency: 13%
NEW QUESTION 34
A customer has an eCommerce site and imports data into three data extensions daily: Orders, Order_Details, and 'Products.
The data extensions contain the following information:
- Orders: OrderId, CustomerID, OrderNumber, OrderDate, OrderTotal, GrandTotal
- Order_Details: ProductId, OrderID, Qty, UnitPrice, ExtendedPrice, Discount
- Products: ProductId, SKU, Name, Description, Cost, Price
Which two actions should be taken in Data Designer?
Choose 2 answers
- A. Create a one -to -many relationship between Orders and Order_Details.
- B. Create a one-to-one relationship between the contact record and Order Details.
- C. Create a one-to-one relationship between Orders and Order_Details.
- D. Create a one-to-one relationship between Order_Details and Products.
Answer: A,D
NEW QUESTION 35
Northern Trail Outfitters(NTO) wants a business analyst to import contact lists. The analyst has the followCloud Channel Manager and Marketing Cloud Viewer. TheAnalyst logged in but is unable to import contacts.
How should NTO update the user to allow the analyst the appropriate access?
- A. Add Marketing Cloud Security Administrator
- B. Add Distributed Sending User
- C. Remove Marketing Cloud Channel Manager
- D. Remove Marketing Cloud Viewer
Answer: D
NEW QUESTION 36
Northern Trail Outfitters (NTO) Is a global brand which Includes many subsidiary brands under the parent umbrell a. NTO is the Enterprise business unit and also has a child business unit used for sending promotional email.
How should the rest of the business units be organized?
- A. Create child business units for each brand and nest another level of child business units for GEOs.
- B. Create new Enterprise business units for each brand and child business units for each of the brand's GEOs.
- C. Create and apply folders with naming conventions in the current account to keep track of brand assets.
- D. Create one child business unit for the other brands to share but apply folders and naming conventions.
Answer: C
NEW QUESTION 37
What are two possible outcomes when "Send as Multipart MIME" is selected during the send process? Choose
2 answers
- A. An auto-generated text version will be sent with your HTML email.
- B. Open and click activity are tracked in either version.
- C. The email will avoid detection by various SPAM filters.
- D. A custom text version will be sentwith your HTML email.
Answer: A,B
NEW QUESTION 38
Northern Trail Outfitters wants to have specific permission restrictions applied to all users in a business unit.
How should they accomplish this?
- A. A Assign a role to the business unit
- B. Apply a permission set to the business unit
- C. Disable the permissions directly within the business unit
- D. Set default permissions with the restrictions on the business unit
Answer: A
NEW QUESTION 39
Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made.
What feature could be used to solicit website feedback without navigating away from the email?
- A. Email Form Content Block
- B. Dynamic Content Block
- C. Reference Content Block
- D. CloudPage forms Content Block
Answer: D
NEW QUESTION 40
Which three options determine when a contact could enter a journey?
Choose 3 answers.
- A. No re-entry
- B. Re-entry only after exiting
- C. Re-entry by attribute
- D. Re-entry at any time
- E. Re-entry by date
Answer: A,B,D
NEW QUESTION 41
Northern Trail Outfitters has Imported a file Into All Subscribers. They then received a results file stating [email protected] could NOT be imported.
Which error code would the file contain for this record?
- A. Skipped Records
- B. Restricted Values
- C. List Detective
- D. Invalid Email Address
Answer: C
NEW QUESTION 42
Northern Trail Outfitters wants to drive additional online sales. They are interested in using Einstein to recommend similar items to customers during the checkout process.
Which two terms would they add to their website to accomplish this?
Choose 2 answers
- A. Email Conversion Code
- B. Collect Code
- C. Recommendation Code
- D. Conversion/Cart Code
Answer: C
NEW QUESTION 43
A Marketing Cloud admin is configuring the MarketingCloud data model for the first time. Journey Builder with of messages being sent to customers, based on if there has been an order or not. There are two existing data model Orders:
- Customers contains information about subscribers including Email Address, First Name, Last name.
- Orders contains information about the orders and includes the unique identifier of the customer In which two ways should the admin configure Data Designer to allow this data to be used within a Journey?
Choose 2 answers
- A. Link the Orders data extension to the Customers data extension using a Many-to-Many relationship
- B. Link the Orders data extension to the Customers data extension using a One-to-Manyrelationship
- C. Linkthe Customers data extension to the data model using Customer ID
- D. Link the Customers data extension to the data model using Email Address
Answer: B,C
NEW QUESTION 44
Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers
- A. Groups
- B. Lists
- C. Publication Lists
- D. Data Extensions
Answer: D
NEW QUESTION 45
How are publication lists used in the Marketing Cloud?
- A. To manage subscribers in guided and triggered email sends.
- B. To send communication to all subscribers, regardless of opt -in status.
- C. To build dynamic content rules by subscriber type.
- D. To allow subscribers to opt-down/out instead of unsubscribing from all.
Answer: D
NEW QUESTION 46
A Marketing Cloud admin is asked to add a set of four tracking parameters automatically to all the links in an email sent via email studio.
Which solution should the admin suggest?!
- A. Marketing Cloud Connect
- B. AMPscript for Marketing Cloud
- C. Web Analytics Connector
- D. Google Analytics 360
Answer: C
NEW QUESTION 47
Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers
- A. Lists
- B. Groups
- C. Publication Lists
- D. Data Extensions
Answer: A,D
NEW QUESTION 48
Northern Trail Outfitters has a mobile app.
Which two products would allow them to send push notifications to customers with their mobile app7 Choose 2 answers
- A. MobileConnect
- B. MobilePush
- C. Contact Builder
- D. Journey Builder
Answer: B,D
NEW QUESTION 49
Which three considerations should be made when setting up Distributed Marketing?
Choose 3 answers
- A. Default options can be set up for the greeting in the email.
- B. Messages can be sent to Contacts, Leads, and Person Accounts.
- C. Business users can select any email at time of send.
- D. The DM administrator Profile is required to access Distributed Marketing.
- E. A journey can be connected to one or more Campaigns.
Answer: B,C,E
NEW QUESTION 50
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Marketing Cloud Administrator Certification Exam advantages are as follow
- Gain visibility of a wide range of features, functions and important activities to use in the workplace.
- Obtain a safe digital badge that you can attach to your social media profiles.
- Get ninety days of free access to Salesforce Learning Streams
- Learn to perform practical and complex activities through laboratory, practice sessions, study and.
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